SELANGOR, October 7, 2016 – As the saying goes, a picture paints a thousand words. In today’s day and age, this is literally so in the case of emojis. From happy and sad smileys, to icons of various food and objects, Domino’s Pizza is embracing the latest mode of communication and universal language that enables customers to express themselves with a single image. In line with the “say it with PepsiMoji” campaign, Domino’s Pizza is teaming up with Pepsi, its long-standing beverage partner to offer great prizes up for grabs with The Perfect Deal Contest!
From October 4 to November 13, customers stand a chance to win up to RM15,000 worth of prizes when they participate in The Perfect Deal Contest. Main prizes include two limited edition SYM Attila Elizabeth automatic scooters. The dark blue fashionable scooters designed with emojis, make a one-of-a-kind retro style Pepsimoji scooter that reflect today’s trendy lifestyle. Specially commissioned and assembled in Malaysia, these unique scooters are sure to make heads turn.
The Perfect Deal Contest by Domino’s Pizza and Pepsi was launched in conjunction with The Perfect Deal meal.
As a brand that aspires to provide great value for money offers through various promotions for its customers, from October 4 onwards Domino’s customers will be able to enjoy The Perfect Deal meal, a combination of the recently launched Fabulous Four and Domino’s 2 Pizza Deals. With a purchase of the meal, customers will receive a free 1.5 liter Pepsi.
The Fabulous Four features the top selection of chicken, the Roasted Chicken Drummets; the best selling bread item, Domino’s Cheesy Mozzarella Stix; the all time favourite, Garlic Cheese Onion Rings; and the rising dessert star, Domino’s Mini Cinnadots. With an introductory price of RM19.90, the box set offers a speciality in each of the four categories, creating a convenience for customers when selecting their side dishes.
Additionally, with Domino’s 2 Pizza Deals, customers can opt for 2 regular pizza deals from just RM30.00 while 2 large pizza deals are available from RM50.00. More than that, a set of 2 Xtra large pizzas are available from just RM70.00, terms apply. Pizza lovers will be spoilt for choice with 28 specialty pizzas to choose from.
Linda Hassan, Deputy General Manager, Marketing, Domino’s Pizza Malaysia & Singapore said, “Domino’s is excited to have this opportunity to collaborate with Pepsi. The creation of The Perfect Deal is hot on the heels of our successful Fabulous Four and it is now is being offered with our best selling 2 Pizza Deals. The Perfect Deal showcases our most popular items on the menu and this reflects our on-going commitment to providing great value for money meals while catering to our customers’ top picks. Furthermore, along with the meal, The Perfect Deal Contest is indeed a perfect platform for us to engage and reward our loyal customers.”
“As we all know, emojis have now become a part of everyday life, just like pizza and Pepsi. Similarly, both have become integrated into the social norm and are a way to connect people in a fun and interactive manner. Through the universal language of emojis, customers will be able to relate and express themselves and their love for Domino’s tantalizing offerings,” Linda continued.
“We have been working together with Domino’s Pizza for a long time and our products are known to complement each other. Through this collaboration, we hope to create an exciting platform to engage with our joint consumer database to provide them with an enhanced experience,” said Hemalatha Ragavan, Etika Sdn Bhd (formerly known as Permanis Sandilands Sdn Bhd) Vice President of Marketing and Business Development.
Participation for the contest is simple. Upon purchase of The Perfect Deal meal, customers can log on to www.dominos.com.my/contest. Customers would then need to enter their order ID, fill up the contest form on Domino’s contest page and answer two simple questions to be in the running to win. On top of that, for every contest entry, customers will get a free Regular pizza e-Coupon, credited to their online account upon every successful submission, valid for their next pizza purchase.
Well on target and ahead of schedule with its expansion plans for 2016, Domino’s Pizza recently opened its 25th store for the year. In line with its aggressive long-term growth plans, Domino’s aspires to continue opening more stores in the remaining quarter of the year, going beyond its initial target of annual 25 store growth.
To learn more about Domino’s Pizza Malaysia, The Perfect Deal meal and contest as well as other ongoing promotions, visit us at http://www.dominos.com.my.
