KUALA LUMPUR, 19 September 2024 – Infinix, a trendy tech brand crafted for young consumers, participated in the Keretapi Sarong 2024 event, organised by Locco, to commemorate Malaysia Day last week. Since its inception in 2019, Locco has been organising the vibrant and culturally rich Keretapi Sarong movement. This year’s event was another resounding success, and Infinix was thrilled to participate in this memorable celebration.
In conjunction with Infinix newly launched ZERO 40 5G, Infinix joined this event not only to celebrate Malaysia’s beautiful country but also to encourage Malaysians to capture their own stories through vlogging. Infinix ZERO 40 5G was one of the highlights of the event as Infinix gave influencers and attendees the chance to test the camera and document their perspectives of Malaysian culture with its 108 MP and 120° Ultra-Wide lens rear camera and the 4K 60 FPS Pro-Stable vlogging capabilities.
The celebration kicked off at the UPM MRT Station, where approximately 400 fans and participants, dressed in traditional attire, gathered alongside the Infinix team. The morning was filled with various engaging activities, including singing traditional songs, quizzes, and meet-and-greet sessions with popular local influencers Mekyun and Cupcake Aisyah.
The event culminated at the Matic @ Lanai, where a staggering 12,000 participants gathered to enjoy performances organised by Keretapi Sarong 2024. Among the attendees were notable local influencers and artists such as Noraniza Idris, Hael Husaini, Khairul Aming, Azfar Heri, and many more.
“Malaysia’s vibrant blend of cultures creates a beautiful harmony, and the team at Infinix is proud to have been part of such a significant celebration for all Malaysians! We believe we made a bold statement, from the lively streets of Ampang Park MRT to Lanai@Matic, with patriotic songs and bursts of colour filling the air. Featuring our latest Infinix ZERO 40 5G, we showcased its incredible capabilities, allowing everyone to capture the essence of the celebration. We’re excited about future collaborations and eager to be part of more meaningful events like this one,” said Wai Kiat Hong, Marketing Director of Infinix Malaysia.
To continue the celebration, Infinix Malaysia announced an exciting vlog contest, inviting all Malaysians to upload their memorable moments from Keretapi Sarong 2024. This initiative aims to encourage and inspire individuals to create and share their unique content. Participants will have the chance to win Infinix smartphones and a share of a prize pool worth RM20,000.
Follow the steps below to join:
1. Follow Infinix Malaysia and Locco on TikTok
2. Upload your experience during the Keretapi Sarong 2024
3. Post your video on TikTok, tag @InfinixMalaysia & @Locco, add hashtags #YourStoryYourStyle #InfinixMVA #KeretapiSarong24 #BanggaMalaysia
Make sure to post the video by 28th September 2024 to secure participation. Winners will be announced on Infinix Malaysia’s TikTok channel on 30th September 2024.
Malaysians can get Infinix ZERO 40 5G on Infinix official TikTok Shop and Infinix authorised dealers. Follow Infinix’s official website, Facebook page, Instagram page and TikTok channel For the latest updates about Infinix.
