EXMobile today unveiled its latest VoLte series smartphones and EX Watch for the Malaysian market.
Being in this business for 6 years, EXMobile has built up a solid network with over 800 Malaysia dealers with more than 100 models released since 2009. There are also 10 service centers nationwide. EXMobile has generated over RM50million annual revenue in 2015 and hit over 100 thousand units of devices sales under its brand.
“From 2014 to 2015, 4 out of 5 top Malaysia based Taiwanese/International brand fall in market share. The only vendor with growth had put their focus on budget conscious consumers.Also,The weakening Ringgit currency has brought big impact to the mobile market, the purchasing power of local consumers has also dropped correspondingly. This gives opportunity to local mobile device manufacturer”, said EXMobile’s Head of Business Development, Mr.Leng Chong Yap.
In 2016, EXMobile intends to create a better brand awareness among local consumers with media collaboration and strategic alliance. The company will be more proactive with digital presence in social media, online advertising and provides better web experience for consumers. EXMobile will also strengthen the products’ after sales service by increasing collection point/service center, offers reliable/consistent manufacturing parts and provides responsive/streamline technical team.
The EXMobile VoLte series smartphones mark the company’s initiative on rebuilding a new brand image with the aim to release better quality and more impressive design products, which includes the Volte series. In future, EXMobile will also focus more on youth market, and will launch a series of stylish yet innovative devices to attract younger generations.
EXMobile has invited the popular local internet celebrity “MR.GST” Mr.Gee Tien long to promote the Volte series. Alongside EXMobile’s main ambassador, Rashid Sidek, the company believes this strategy will allow them to reach more consumer groups.
The latest EXMobile VoLte 2 smartphone is sporting a 5 inch 1280 x 720 pixels resolutions Super Color TCL IPS screen with 320 PPI pixel density that were surfaced with 2.5D curve glass with nano coating covered on top of both front and back panel which presents an elegant exterior design with premium finishing. Its body dimension measurement is 144 X 71 X 6.8 mm with a device weight of 139 grams.
Under the hood, the phone is running on Mediatek 6735A quad core processor that employed with Mali T720 GPU, 2GB of RAM and 16GB of internal storage that can be expanded with microSD card up to 64GB.
This handset is featuring a 13MP F/2.2 aperture rear shooter with dual LED flash and a 5MP front facing snapper. There’s also a hi-grade sound chip, YAMAHA HiFi YDA165 Sound System ACC Sound Effect DTS Dolby integrated in the device.
It is powered up by a 2,200mAh battery that can last up to 90 hours standby time and 7 hours talktime. It supports 4G LTE connectivity with Dual SIM, Dual Standby mode. It is running Android 5.1.1 Lollipop out of the box.
Volte 2 is now available at authorized stores and dealers nationwide with the retail price of RM549. Alternatively, you can grab one online at Lazada Malaysia website.
EXMobile will also be releasing a high end smartphone in the near future. This model will be featuring QUAD HD Display, octa-core processor that is mated with 4GB RAM / 32GB ROM, 4000mAh battery with fast charging technology. It will also be offering 16 Mega Pixel OIS rear camera and 8 Mega Pixel selfie Camera. Additionally, it will come with dual sim dual standby that supports 4G LTE connectivity.
The EX Watch is another new smart watch produced by EXMobile that offers a 1.22 inch 240 x 240 pixel HD IPS round display. Its display uses Nanometer tempered glass screen with full bonding process.
The body dimension measurement is 52 x 46 x 13.5mm. It is running on MT2502A–108MHz SoC that is paired with 128MB RAM and 32MB storage that supports up to 8GB of microSD card expansion. It is powered by a Polymer Li-ion 3.7V 350mAh size battery.
The EX Watch features Pedometer, Sleep Monitor, Anti lost, sedentary reminder, Heart Rate monitor, IP65 waterproof, Remote Camera, Synchronous SMS, MMS, and Time Sync etc.
The watchcase is made of stainless steel, while the watchband has two choices to choose from: Stainless steel or leather strap that weighs 128g and 62.8g respectively.
The leather strap variant EX Watch will be retailed at RM399 and it will be available at Q1 2016. It will be available in Silver, Black, Rose Gold, Royal Blue and Gold color options.
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