(SUKAN) IJM LAND HALF MARATHON 2017 PROVES A HIT WITH 7,500 RUNNERS

Seremban, 15 August 2017 After all the festive joy of indulgence and great feasting during the Raya month, Malaysians are geared to start their running routine again, and IJM Land Half Marathon 2017 have received overwhelming participation from all walks of life recently to challenge themselves and test their physical boundaries at this highly anticipated annual run.

More than 7,500 participants from all over Malaysia and from as far as Japan, Korea, New Zealand, United Kingdom and Philippines laced-up their running shoes on an early Sunday morning and converged at Dataran Centrio in Seremban 2 for the IJM Land Half Marathon 2017. Now in its sixth year, the annual event continues to attract a strong participation and interest among the running community in Seremban 2 vicinity and its surrounding neighbourhoods, eclipsing the previous record of 6,000 participants in 2016.

An active advocate of healthy living and positive lifestyle, IJM Land is constantly involved in conceiving, organising and contributing to community sports events that are community-oriented and family-friendly; dedicated to inspire and motivate people to embrace a healthy and active lifestyle and to bond communities through sports such as running in Malaysia.

“The IJM Land Half Marathon has captured the hearts of many running enthusiasts and those who wants to run for fun year after year. We set out from the very start to make this event not just a platform for runners but to reinforce community bonds and bring people from all walks of life together to enjoy sports, exemplifying our tagline “Run Together, Bond Stronger”, said Mr Edward Chong, Managing Director of IJM Land Berhad.

“It is also encouraging to note that IJM Land Half Marathon is recognised internationally; we are pleased to see participants not only from Malaysia but also from all over the world running with us and creating amazing bonds with other runners. The overwhelming response is testament to

the success and growing popularity of the event to inspire people from all walks of life and across generations to lead an active lifestyle”

‘Run Together, Bond Stronger’ tagline serves true for IJM Land as one of the 10 local developers who was honoured the “All-Star Award – Top Ranked Developers of the Year” at the prestigious StarProperty.my Awards 2017, where Seremban 2 township bagged the top award under the Family-Friendly category this year.

For the third year in a row, funds raised from the IJM Land Half Marathon 2017 were channelled towards two remarkable local charities, namely the Pertubuhan Hospice Negeri Sembilan (Hospice) and Malaysia Lysosomal Diseases Association (MLDA). IJM Land recognises the crucial roles in which each of these unsung heroes play, in improving the quality of life for less fortunate members of the community.

Through IJM Land Half Marathon, IJM Land has dedicated to use the annual event as a platform for awareness of social and health causes, in bringing people together to run for a good cause and for health. In the spirit of health consciousness, the event also provided – through its medical partner Columbia Asia Hospital Seremban – selected health screenings for runners and visitors to the race.

“At IJM Land Half Marathon 2017, not only do we want to establish a relationship with the community in venturing a lifelong journey together, we also want to create an opportunity for them to help those in need, in supporting the efforts of these two organisations in a meaningful way through (or fuelled by) their common passion for running and keeping fit,” added Mr Edward.

IJM Land Half Marathon involves a 21KM Half Marathon category and two 10KM runs – one for adults aged 18 years and above and another for junior aged 12 years and above. This coveted run also announced the fastest man and woman of the race, who will be in the running to receive the grand IJM Land Half Marathon Challenge Trophy. With the objective of celebrating the runners’ greatest running moments, the unique Challenge Trophy will be awarded to the man and woman who come out tops in their respective categories for three consecutive years, with 2017 being its second year.

All runners who have completed the race regardless of their category took home goodie bags with exciting gifts from Platinum Sponsor, Yakult and other sponsors; along with a custom-made Finisher Medal and certificate. Lucrative lucky draw prizes worth more than RM15,000 were also up for grabs, and runners who completed the 21KM race also received a custom-made Ultron Micro-dry Finisher Tee.

The carnival-like atmosphere was further enhanced with plenty of free popcorn, cotton candy, ice-cream, balloon clowns and much, much more. Visitors and participants were torn for choice with the various other activities on the day of the race, including Yakult’s popular instant print photo booth, where visitors were eager to snap a picture with well-known Malaysian celebrity and Yakult’s ambassador, Jack Lim. Befrienders Seremban also attended on race day to provide support, encouragement and companionship to lonely or emotionally distressed people.

IJM Land Half Marathon 2017 is supported by Yakult (Platinum Sponsor), TDK (Gold Sponsor), BMW Millennium Welt Seremban (Official Vehicle), 100 Plus and Ice Mountain (Official Drink), Ultron (Official Apparel), Sin Chew Daily and The China Press (Media Partners), Colombia Asia Hospital Seremban (Medical Partner), Alpro Pharmacy (Charity Partner), EC Pixels (Event and Technical Partner) and Partners including McDonald’s, Spoon Health, 2XU, BioTech USA, Rock Tape, Nestle Milo, Nestle Fitnesse and Mydin Seremban 2.

For more information on IJM Land Half Marathon 2017, visit www.ijmlandrun.com.

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