Kuala Lumpur, 6 April 2017 – Asia’s leading beauty and health retailer is taking the bold step to encourage Malaysians to go active and lead a healthy lifestyle. Watsons Malaysia officially launched #GETACTIVE, a health initiative to its key business partners, merchant partners and members of the media.
To commemorate the World Health Day celebration, #GETACTIVE is aim to further promote the healthy living and positioning Watsons as the ideal healthy and beauty shopping place, giving its customers an elevation of shopping experience with variety of brands and products.
“Watsons Malaysia is once again setting its foot ahead with this health campaign. With the support of our key business partners and through the extensive loyalty program with our customers we hope this campaign will inject the healthy living in every one,” said Caryn Loh, General Manager and Country Head of Watsons Malaysia.
Watsons also revealed its #GETACTIVE ambassadors who will be the face for the campaign which include Ann Osman, Malaysia’s first female professional MMA fighter, Lena Lim, actress and cyclist, Kit Mah, fitness influencer and Mark O’dea, model and sports commentator.
“We leverage #GETACTIVE campaign with Watsons Celebrity Friends who fit the bill and ideal to represent the campaign in their respective field. And we look forward through their influence and life testimony, Malaysians in general are also encourage and inspired to #GETACTIVE with Watsons,” said Danny Hoh, Customer Director, Watsons Malaysia.
At the launch, the #GETACTIVE ambassadors shared on their personal healthy tips including diet and exercise, while giving insights to the upcoming #GETACTIVE activities lined up for Watsons VIP Members.
Lenna Lim, an actress and budding cyclist shared, “With my demanding schedule as an actress, I always make it a point to spend my time for exercise. And my hobby is cycling which I do regularly every week, and this is the best way for me to maintain my fitness and at the same time have a peace of mind as it gives me relaxation.”
Ann Osman, Malaysia’s celebrated and first female pro MMA fighter shared, “In this sport which is predominantly known to be aggressive and man dominated, it is a motivation for me to go one step further by working hard and to be dedicated. Ideally it is the same discipline you need to lead a healthy lifestyle with balance diet and exercise.”
Kit Mah, fitness influencer explained, “There should be no excuse when it comes to exercise and having a healthy diet because your body needs to be loved by yourself. Hence, we should find time to exercise and not giving excuses while taking the extra mileage to have decent healthy diet.”
Mark O’dea, sports commentator shared, “To get active, one must ensure that participating in active activities do good not only for the physical but also the mental and spiritual. By doing so, you are giving yourself a rewarding health.”
The #GETACTIVE ambassadors will also lead an activity each together with Watsons VIP Members in conjunction to inculcate the active lifestyle to the public.
“Watsons and together with #GETACTIVE ambassadors will be having four different activities to further engage with Watsons VIP Members. The sporting activities include cycling with Lenna Lim on 6 May, boot camp with Kit Mah on 1 July, self-defense class with Ann Osman on 26 August and futsal with Mark O’dea on 30 September,” added Danny.
At the launch, Caryn and Danny also unveiled the all new Watsons VIP Card that now comes with more health club rewards with more than 1,000 #watsonsrewards merchant locations.
For new Watsons VIP Card sign up, one ca
n look forward to RM300 worth of Watsons vouchers, receive 500 VIP Points upon activation and RM5, 000 worth of health club, dining, travel, beauty lifestyle reward vouchers.
The Watsons VIP Card has 8 exclusive benefits, which includes:
Lifetime membership
Great deals at more than 1,000 #watsonsrewards merchant locations
Earn 1 point for every RM1 spend
Pay using points; 200 points for RM1
2X Points on all Watsons Brand products
5X Points on Birthday month
5X Points when paying with Watsons VIP Card
Exclusive discounts on health products
For more information on #GETACTIVE, visit www.watsons.com.my/get-active
For further information on the all new Watsons VIP Card, visit www.vip.watsons.com.my