Kuala Lumpur, 23 November 2015 – PUMA Malaysia announced its collaboration with friendly neighbourhood joint, The Bee! The collaboration between PUMA with the restaurant cum community space was stemmed from their mutual love for good taste and distinctive style from the rest.
In view of the partnership, the brands wish to reward its customers with more than just another trip to their respective outlets. Customers can expect to see some cool and interesting in-house displays at The Bee, highlighting PUMA’s focus of the season such as the PUMA R698 series! Reimagined by world-class designers, the collaborative effort between PUMA and the designers to produce the R698 series makes it an iconic piece to look out for!
Aside from that, customers who spend up to a certain amount at any of The Bee outlets will receive cash vouchers* which can be redeemed at PUMA outlets** in the Klang Valley. Terms and conditions apply.
“As a brand, we want people to recognise us as more than just a lifestyle and sports brand. We are a culture, a movement, and we wish to reach out to people to share with us their moments. The Bee was a natural choice for us because both brands share a mutual style and vision in bringing forth our best to the consumers,” said Tim Tham, Assistant Marketing Manager for PUMA Sports Goods Sdn Bhd.
“This collaboration allows us to reward our customers and PUMA customers with the ultimate dining and shopping experience. Through this partnership, we hope to give customers something different when they enter our premises,” said Jasmin Thum, Brand Director for The Bee.
The Bee is located at Jaya One and Publika serving Tex-Mex fare, breakfast, brunch, and is host to a multitude of events, ranging from music performances and comedy shows, to dance workshops and movie screenings.
For more information, please log on to global.puma.com/en_MY/home and www.facebook.com/TheBeeMY
*Period of cash voucher redemption for PUMA and The Bee’s collaboration is available from now to 31st December 2015.
**Vouchers redeemable at the following PUMA outlets: KLCC, Pavilion, Sunway Pyramid, One Utama, The Gardens, Nu Sentral, Bangsar Village II
