KUALA LUMPUR, MALAYSIA, 14 AUGUST 2026 – Samsung today kicked off its Haus of Fold Roadshow, marking the arrival of the latest Galaxy Z Series and celebrating its position as the Malaysian’s Choice of Foldable. Following the global unveiling of Samsung’s newest foldable innovations at Galaxy Unpacked, the new Galaxy Z Fold8 has already captured the attention of Malaysians. With strong pre-order demand reflecting the growing appetite for a foldable that is as dynamic, versatile and multifaceted as the Malaysian lifestyle itself. The new Galaxy Z Series brings a fresh form factor and new ways to experience mobile technology, giving Malaysians a foldable designed to fit the way they live.

The strong response from Malaysians further reflects the Galaxy Z Series’ place as a device made for Malaysia’s increasingly mobile and connected way of life. With the new Galaxy Z Fold8 introducing a fresh form factor that offers a more immersive experience while remaining versatile for everyday use, Samsung is giving Malaysians more ways to move seamlessly between work, entertainment and everything in between.

“We would like to thank all Malaysians for making the Galaxy Z Series truly your choice of foldables. The incredible response from both consumers and media reflects how Malaysians are embracing new possibilities and making foldables part of their everyday lifestyle. With this new generation of Galaxy Z devices, Samsung is entering another exciting chapter of foldable innovation, giving Malaysians more ways to create and connect on their own terms. Ultimately, the question is no longer whether to own a foldable, but which foldable best fits your lifestyle – and we are proud that Malaysians continue to choose Galaxy Z,” said President Charles Kim, President of Samsung Malaysia Electronics.

The Galaxy Z Series’ connection with Malaysian culture extends beyond technology. As Malaysia celebrates 69 years of independence this month, the Galaxy Z Series brings together entertainment and experiences that Malaysians love. The values of courage, resilience, and a deep sense of patriotism are brought to life on the big screen with the upcoming movie Takluk 2: Op Daulat! Sharing their experiences of filming with the Galaxy Z Series at the event, the movie’s lead actors – Syafiq Kyle, Mimi Lana, Kamal Adli, and Anas Ridzuan made a special appearance as they previewed the trailer for their upcoming action thriller.

Adding to the star-studded celebration, Malaysian icon Dato’ Sri Siti Nurhaliza made a special guest appearance, sharing her experience using the Galaxy Z Fold8, further cementing the position of the Galaxy Z Series as a leader in the foldable category, even for Malaysia’s beloved icons.

With the new unique form factor, some of Malaysia’s most familiar brands have joined the Galaxy Fold8 experience, making it easier for users to bring the everyday routines they already enjoy into a new foldable lifestyle. These include the following applications: Ambank, CelcomDigi, Gigi Coffee, GSC Cinemas, iQIYI, Maybank, Maxis, and ZUS Coffee, the quintessential apps most used and loved by Malaysians everywhere.

Join Samsung at the Haus of Fold Roadshow today!

As the Malaysian’s Choice of Foldable, the Galaxy Z Series is designed around the many sides of Malaysian life. From getting work done on the go and creating content, to staying connected with friends and family, enjoying entertainment and capturing everyday moments, the Galaxy Z Series adapts to the different ways Malaysians use their smartphones. Bringing this philosophy to life, the Haus of Fold Roadshow features a series of immersive experiential zones showcasing what each foldable experience can offer, from productivity and creativity to entertainment and everyday fun.

From 14 August to 4 October 2026, save up to RM1909.90 when you purchase the new Galaxy Z Fold8 Ultra, Galaxy Z Fold8, Galaxy Z Flip8.

Samsung Galaxy Z Fold8 Ultra: https://www.samsung.com/my/smartphones/galaxy-z-fold8-ultra/buy

Samsung Galaxy Z Fold8: https://www.samsung.com/my/smartphones/galaxy-z-fold8/buy/

Samsung Galaxy Z Flip8: https://www.samsung.com/my/smartphones/galaxy-z-flip8/buy/

From 14 August to 4 October 2026, purchase the latest Galaxy Watch Ultra2 and Galaxy Watch9 to enjoy these exclusive benefits and promos!

Samsung Galaxy Watch Ultra2: https://www.samsung.com/my/watches/galaxy-watch-ultra2/buy/

Samsung Galaxy Watch9: https://www.samsung.com/my/watches/galaxy-watch9/buy/

Leave the Fear of Switching Behind

Switching to a new ecosystem shouldn’t mean leaving your digital life behind. With an improved Samsung Smart Switch experience, making the move to Galaxy has never been easier, with no app installations, no wires, and no complicated setup.

More importantly, you can now bring even more of what matters with you. From contacts, photos and videos to music, messages, files, alarms and more, Smart Switch makes it simple to transfer your data seamlessly to your new Galaxy device.

So go ahead, make the switch. Your digital life comes with you.

[1] Measured diagonally, Galaxy Z Fold8’s Cover Screen size is 5.5” in the full rectangle and 5.4” accounting for the rounded corners. The Main Screen size is 7.6” in the full rectangle and 7.6” accounting for the rounded corners; actual viewable area is smaller due to the rounded corners and camera hole.

[2] Aspect ratios shown are approximate, based on representative model values.

[3] Snapdragon® branded products are products of Qualcomm Technologies, Inc. and/or its subsidiaries. Snapdragon® is a trademark or registered trademark of Qualcomm Incorporated.

[4] Battery life is based on results from internal lab tests for typical usage pattern scenarios conducted by Samsung. Actual battery life may vary depending on different usage patterns, device model or the battery manufacturer. Typical value tested under third party laboratory condition. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Typical capacity is 800 mAh (35% increase compared to previous Galaxy Watch Ultra). Actual battery life may vary depending on network environment, usage patterns and other factors.

[5] Titanium is partially applied to the front and back cover areas of the metal frame, excluding the display and physical buttons. The remaining parts of the frame are a mix of plastic and other materials.

[6] Heart health tracking features are intended for general wellness and fitness purposes only. Not intended for use in detection, diagnosis, treatment of any medical condition or sleep disorder. The measurements are for your personal reference only. Please consult a medical professional for advice.

[7] Heart Health on Galaxy Watch Ultra2 is available on Android phones (Android 13 or above) and requires the Samsung Health app v7.0 or above. Samsung account login required. To calculate Heart Health Score, data on related lifestyle factors — including sleep duration, BMI, vascular load and moderate to vigorous activity time — must be collected. Heart Health Score is for fitness and wellness only. If you’ve been diagnosed with cardiovascular disease or are recovering from surgery, be sure to follow your healthcare professional’s treatment plan.

[8] Daily Cardio Load on Galaxy Watch Ultra2 is available on Android phones (Android 13 or above) and requires the Samsung Health app v7.0 or above. Samsung account login required. To use the feature, at least 7 days of activity records are required, while 28 days of continuous wear is recommended for optimal accuracy. Please note that values may increase in daily situations where heart rate rises, such as during tension, anxiety or stress.

[9] Fitness Index on Galaxy Watch Ultra2 is available on Android phones (Android 13 or above) and requires the Samsung Health app v7.0 or above. Samsung account login required. To use the feature, BIA and VO2Max each need to be measured at least once, along with 2 days of activity records and step count data.

[10] Eligible customers who purchase selected models using AmBank, Bank Islam, CIMB Bank, Malayan Banking, RHB Bank, HSBC and United Overseas Bank.

[11] Promotion runs from 18 August to 30 November 2026. Eligible users can redeem the voucher on the Samsung Members app.

[12] Promotion runs from 1 July 2026 to 30 September 2026.

[13] Promotion runs from 14 August 2026 to 31 August 2026.

[14] Redemption period runs from 1 August 2026 to 31 July 2027.

[15] Promotion runs from 1 July 2026 to 30 September 2026.

[16] Promotion runs from 14 August 2026 to 31 August 2026.

[17] Redemption period runs from 1 August 2026 to 31 July 2027.